Business Blogging Priority: what are your Target Topics?
Wednesday, May 28th, 2008This post is going to be pretty obvious to some people so please forgive me in advance, but I still see a lack of Business Blogging focus out there. So, I felt it to be as good a time as any to sound the horns!
If you’re reading this post please ask yourself three simple, but very important, questions:
- What are my Business Blogging target [key word and key phrase] topics?
- Does my Business Blog demonstrate a consistent focus for my target topics?
- Am I achieving findability for my target topics?”
If not, STOP!
While none will take priority over targeted topics, raising your performance includes several important disciplines you must always consider:
- Basic and Effective Advertorial Business Blog Post Creation
- Blogging to Demonstrate Value Add
- Deep Internal Linking
- Use of Anchor Text
- Inbound Linking
- Social Networking
- Findability and the Long Tail
- Invite Subscription to your Blog
However and if not already, please stop what you’re doing. Jot down the list of target topics you wish to be visible for and begin to set your discipline for blogging about them. If, for instance, you are a Hinsdale IL Realtor focused on selling Hindale IL New Construction, add it to your list! Prepare to cast as wide a net as you can serve! Don’t limit yourself because breaking down the valuable knowledge you have will amount to many, many important target topics. They are all related to your business and to the market you serve; they are all the target topics you should have findabilty for; they’re all useful to someone somewhere who is or who will be researching them online.
Excellent!
Companies and other organizations need to ask one simple question…why? Why are they blogging. That answer can’t be anything but “to move the business forward”
Knowing how to be found on search engines drives the right activity. That starts with knowing your keywords.
Chris Baggott
CEO
Compendium Blogware
http://www.compendiumblogware.com
Thanks Chris. Chris
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