Do You Have The Know How To Succeed With Business Blogging?

By Chris Frerecks • December 29th, 2008

Business Blogging EducationDo you have the necessary instruction & knowledge to succeed with business blogging? Do you understand why business blogging generates leads & sales for others? Are you working with business class blog solutions, designed to advance your competitive status online? Do you have a sound business blogging strategy?

The chances are you haven’t nailed down all of the above. Not to worry, like anything worth doing it’s a bit more than you might have expected. It’s why a business blogging service like this is committed to provide ongoing client education. In an environment that changes so rapidly, with search engines and the web evolving all the time, being informed is a competitive business requirement.

Obvious instructional subjects we’re focused on include getting started, feature instruction, driving traffic, higher placement in the search engines, becoming the a branded area expert, driving direct subscription, client experience, advanced techniques and generally growing a business through blogging.

Beyond custom leading edge blog solutions, here’s what we’re doing to enhance client knowledge:

Weekly Instructional Tips

On a weekly basis clients can pretty much count on minimum one business blogging tip email, including new web marketing opportunities, search engines, client successes and / or feature instruction.

Monthly Newsletter

On a monthly basis, our newsletter places emphasis on blogging trends & blog features. It’s a must read because we’re often seeing emerging trends or adding brand new features that can be confusing [at first.] With our help, clients are current in their competitive knowledge set.

Quarterly Seminar

Quarterly seminars are visual / audio instruction. Because we’re dealing with so many clients, we’re afforded immediate feedback on activity, confusion, needs and also the latest wishes. In these presentations we’re covering all uses so that our clients are armed with the most detailed knowledge.

Online Library

We’re often answering questions that lead to some pretty boilerplate instruction. Eventually, we have step by step instructional materials we can throw into our online library for client use. A very simple example might be adding a video to a blog post, which is easily forgotten if one isn’t doing it every day. For these cases it’s available in our online library, accessible via personal username / password.

Client Forum

Admittedly, this is just rolling and we’re looking for more convenient ways to broaden client usage. The idea here is, access to the mutually valuable collective experience of all clients. With our client forum, the idea is 24/ 7 access.

Customer Accountability

And then, there’s us – we’re dedicated to HIGH accountability, reliability and proactive customer support. Have questions? Just call or email. You can pretty much count on immediate human assistance at Kinetic Knowledge.

And then there’s Company-wide Blogging Education – Price on Request

So many clients wish for their employees to either leverage blogs as marketing tools independently or as participant with the companies own blog. Rather than setting them loose without any instruction, we will educate them first. We offer 1) basic blog usage education, 2) intermediate blog usage & writing techniques and 3) advanced usage, writing technique and links strategy courses.

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