In order to become an excellent blog networker, you must learn how to use commenting on other blogs. The idea is simple. You want to look for relevant conversations in which to comment about. When you leave a comment, you also leave a link back to your own blog (or even better to the revelant blog post you’ve written!). The most effective way to approach commenting is this:

To Gain Local Traffic through commenting:

Look for several local blogs that you can regularly comment upon. These don’t necessarily have to be conversations relevant to your business (however, they will be more powerful connections for you if they are), just things that you have some passion in talking about. In theory any local traffic will be relevant to your mission. Local blog commenting will also get those other local bloggers to take notice of you as an author. It is feasible that they will begin to start commenting on your site and use you as a link resource as well.

To Gain relevant inbound links through commenting:

Look for blogs that are having similar conversations to those on your own site. Leave a comment in the pertinent string of conversation and provide a direct link to the relevant blog post on your own site (not to your homepage). This will connect the two similar conversations together and potentially funnel some of the traffic from that third party blog to your own.

**Don’t forget: Just because you leave a comment doesn’t mean it will get approved. Most bloggers practice comment moderation. If you are respectful of their platform and add value through the comment you leave they are likely to approve you, but the discretion is up to them!

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