People Spend 67% More Time on Blogs in 2009, Nielsen
Nielsen’s Social Media Data, May 2009, suggests people are spending more time on blog sites than ever before! There’s also good info on social network usage, such as Facebook & Twitter.
The study shows total minutes on blog sites and social networks increasing at an 82 percent clip, since last year. The data also shows average time per person has increased 67 percent year-over-year.
Consumers can search, subscribe and find the answers they want, whenever they wish to find them. In an environment where the consumer has this power, traditional advertising is less & less impactful. Clearly, there is no consumer prejudice against blogs or social network content.
If you can see how advertising has changed, one no longer has imits in time or space with their advertorial content. Barriers to creation and distribution have been disintermediated. Differentiating oneself versus the competition with Advertorial business blogs make this simple and inexpensive: advertorial business blogs build business brands!
Related Posts:
Can My Blog Posts be Auto-Blasted Into the Various Social Networks?
Contributed by Chris Frereckschris@kineticknowledge.com
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