WordPress.org Development Management Host Services NJWordPress.com or WordPress.org, Which One Does A NJ Business Owner Need?

 

Someone tells a NJ business owner, “You should use WordPress because it’s the best website solution for a business marketer.” What is routinely confused by end-users is not only that there are two versions of WordPress, but also what the differences are between WordPress.com and WordPress.org. Typically, the average business owner has no idea … and why would they?

By Googling “WordPress,” one will return both WordPress.com and WordPress.org in their results. So one must wonder, “Are they the same website solution, OR are there important differences my company should understand?

At Kinetic Knowledge, we are WordPress experts. We have been supporting NJ businesses with WordPress for well over 20 years now.


Define WordPress.org

 

WordPress.org is free, open-source website software that anyone can download and install on a website server. It’s chosen mostly because serious marketers will inevitably want or need customization in design, development, and ongoing support on their terms! There is no standard paid support for website hosting services inherent to the .org site. The software is maintained by the WordPress open source community, with a very organized, talented group of “contributors” who decide what makes the cut for new website software updates; when to release those updates and upgrades, etc. It’s fairly meritocratic in that most of those involved are not paid to do the management or development. Hundreds of these volunteers contribute code and offer free support in various forums, and that likely amounts to the paid opportunities they deserve. For instance, to produce website design themes and add-on plugin website applications. It is the SaaS (e.g. Software as a Service) model, and most of a developer’s day job includes managing and customizing WordPress for those in the commercial business world.

Be assured: ‘the power of many’ is at work here! There is a common interest in the core software being ‘best in class’ for business owners who need a great website. ‘Open source’ software, managed to the degree WordPress.org is, has proven to be the best option for those interested in unlimited choice, and in controlling their assets and their brand. Skeptical? Consider that having world-class open-source website software out there > for free < affords many developers great opportunities to develop compatible plugin applications and website design themes. For instance, the no. 1 e-commerce application in the world (WooCommerce) is a plugin app’ for WordPress websites. 


Define WordPress.com

 

WordPress.com also offers a free version of its website software solution. It was originally a basic blog with a WordPress.com URL (i.e. biz.wordpress.com), albeit it has also evolved over the years to a full-fledged website solution. Free usually means some compromise, for instance, limitations in terms of what can and cannot be customized. Other companies advertising on website pages is standard with a free WordPress.com website. This platform is offered by a company (Automattic Inc.) started by one of the original developers of the WordPress open source project. Automattic is a business; they charge for additional services, extended support, hosting, and the removal of the advertising mentioned. They also employ some server-level customization to accommodate the fact that they have millions of users running websites spread out over 1000’s of servers across the entire world. They can offer some services and they develop their custom features; however, at its core, .com is still running the same software that is freely available for download from WordPress.org.

 

Kinetic Knowledge Services NJ Business Owners WordPress Websites

 

At Kinetic, we use WordPress.org to build, design, host, and manage NJ Business owner client websites. We manage our own website servers, tuned specifically for WordPress.org software in order to maximize performance and the visitor experience of our clients. And we can support virtually any client need with a seasoned, vetted application to serve just about any need from the WordPress development community.

Ultimately, what this all means is that yes, you can get a free website at WordPress.com. If using a subdomain URL (BUSINESS.wordpress.com) and having another company’s business advertising on your website is OK. Or you can download WordPress.org software. In this case, it does not necessarily mean you have a free website unless you are fully capable of managing all that it entails; however, using WordPress.org can not only reduce cost, but it also places its owner in control of the website business asset! Kinetic Knowledge can help with the heavy lifting, leaving you to focus on your core business.

 

Website Design | Website Development Services NJ


Kinetic Knowledge is a full-service NJ digital marketing agency serving small to medium-sized businesses. We’ve been around for over 20 years, we are Monmouth County, NJ-based in the lovely town of Brielle , and we serve NJ business owners from Ocean County to Bergen County, NJ. We offer Search Engine Optimization / Local SEO, Website Design Development, Website Host and Updates Management, Website Fix, Content Development, Graphic Design, Social Media, and Search Advertising Campaigns.